A new project, focused on supporting employees who juggle work and
caregiving responsibilities, launches on May 6, 2010 in Charlottetown.
The project entitled, “Winning Strategies to Support Caregivers in the Workplace”, will be announced at the project’s first event, “Caring Coast to Coast”. The event will be held at Confederation Centre of the Arts in Studio 1
from 8:30 a.m. – 1:00 p.m. and will be opened by Verna Bruce, Past
Associate Deputy Minister of Veteran Affairs Canada and recipient of
the 2008 PEI Lieutenant Governor's Award for Excellence in Public
Administration. The half day session will be held in an “open space”
format allowing opportunities for participants to engage in open
dialogue about the realities of managing the issues related to work and
caregiving. Last month, President Obama and First Lady Michelle Obama hosted the White House Forum on Workplace Flexibility
. Using the perspective of not only supporting employees who have
caregiving responsibilities outside of work but one of economic
necessity, our neighbours to the south have placed a national priority
around creating more flexibility within workplaces. John Berry,
Director of Personnel Management for the federal government, said,
“Flexibility is the new email. There are those employers that have it,
and there are those that will.” The time has come to understand and
address the realities of employees who are stressed and overloaded. The
Canadian Caregiver Coalition
estimates that 4-5 million Canadians struggle to balance work and
caregiving for a family member who is in need of support because of
age, disabling medical condition, chronic injury, long term illness or
disability. “Winning Strategies to Support Caregivers in the Workplace”
will view these issues through both an economic and humanitarian lens.
When employees and employers work together to resolve work and life
issues, there are significant improvements to customer satisfaction,
employee engagement and the bottom line.
Project Coordinator, Jane Boyd,
couldn’t be more pleased with the team she has put in place for this
project. She states that, “Collectively, our team has over 50 years of
experience related to work life issues traversing across family,
childcare, eldercare, health and human resources.” Boyd has been
actively involved in the early learning field and family related policy
on the Island since 2007. She is particularly pleased to have Rob Paterson,
a leading advisor on social networks and on how human culture operates,
serving as a project advisor. Based in PEI, his work flows between
organizational design, research and the web 2.0 world. Paterson is
pleased to be involved in this innovative project. He says, “The stage
is set to utilize social networks and technology in gaining a national
perspective around the issues and solutions for Canadian’s juggling
work and caregiving responsibilities.” Paterson goes on to state, “Our
hope is that we engage the hearts and minds of employers and employees
as we venture on this journey of discovery. This journey will encompass
the value of social media, collaborative stories and action.” In
addition, the project's research partner, University of Guelph’s Centre for Families Work and Wellbeing,
will be pivotal in ensuring that the discoveries are solid and useful
in creating a less stressful experience for Canadian’s who provide care
while employed. The Centre for Families Work and Wellbeing has already
conducted extensive research in this area. In addition, they are very
familiar with international best practice around this issue.
Members of the Project Team Include:
Jane Boyd – Project Co-ordinator
Dr. Carol Matusicky – Engagement Co-ordinator
Wendy Creelman – Marketing Co-ordinator
Robert Paterson – Social Media Advisor
Funded in part by the Government of Canada’s Social Development Partnerships Program,
this three year project will aim to support employers in becoming best
practice employers around the dual roles faced by many Canadian’s. By
engaging employers, employees and service providers, the hope is that
the resulting conversation will create innovative workplace supports,
tools and resources that will assist employees who face the dual role
of work and caring for their children, elders and other family members.
To
register or for more information, please e-mail
caringcoasttocoast@gmail.com. Space is limited. You can also learn more at our Caring Coast to Coast Facebook Page.